Istambul Hotéis de uma perspectiva 3600: Uma visão abrangente da indústria de alojamento em Istambul

Autores

  • Maria D. Alvarez
  • Burçin Hatipoğlu
  • Kıvanç İnelmen
  • Dilek Ünalan

DOI:

https://doi.org/10.25145/j.pasos.2012.10.030

Palavras-chave:

Indústria hoteleira, Desempenho dos hotéis em hotéis, Competitividade dos estabelecimentos hoteleiros

Resumo

Como os destinos estão se esforçando para se tornar mais competitivo e atrair visitantes e turistas, o desempenho de suas empresas, incluindo hotéis é essencial. Apesar da importância da pesquisa nesta área, até o momento, não há estudos que analisem a indústria de alojamento de uma determinada nação desti de uma perspectiva ampla, uma vez que a maioria das investigações focam em uma área específica do ou- ganização e sua relação com o desempenho do hotel. Por conseguinte, a investigação visa proporcionar uma visão abrangente da indústria do alojamento em Istambul. Além disso, o estudo tentará também estabelecer um instrumento normalizado de recolha de dados que possa ser utilizado no futuro como instrumento de referência. A investigação será realizada sobre uma série de perspectivas complementares que incluem práticas de gestão, medidas de desempenho financeiro, indicadores operacionais, perfil e atitudes dos trabalhadores, perfil dos clientes e satisfação, práticas ambientais e utilização e investimento em tecnologia. Além disso, o estudo procura determinar os fatores mais importantes que afetam o desempenho dos hotéis e explorar a relação entre as diferentes variáveis incluídas.

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Biografia do Autor

Maria D. Alvarez

Dpt. of Tourism Administration, Boğaziçi University

Burçin Hatipoğlu

Dpt. of Tourism Administration, Boğaziçi University

Kıvanç İnelmen

Dpt. of Tourism Administration, Boğaziçi University

Dilek Ünalan

Dpt. of Tourism Administration, Boğaziçi University

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Publicado

2012-04-15

Como Citar

Alvarez, M. D., Hatipoğlu, B., İnelmen, K., & Ünalan, D. (2012). Istambul Hotéis de uma perspectiva 3600: Uma visão abrangente da indústria de alojamento em Istambul. PASOS Revista De Turismo Y Patrimonio Cultural, 10(2), 85–90. https://doi.org/10.25145/j.pasos.2012.10.030

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Instituto Universitario de Investigación Social y Turismo. Universidad de La Laguna (España) - Instituto Universitario da Maia ISMAI (Portugal)