The internal structure of destination visitantion model and implications for image management

Babu P. George; Tony L. Henthorne; Alvin J. Williams

doi:10.25145/j.pasos.2013.11.037

Autores

Babu P. George
Tony L. Henthorne
Alvin J. Williams

DOI:

https://doi.org/10.25145/j.pasos.2013.11.037

Palavras-chave:

turista, alocêntrico, midcentric, psicocêntrico, Plog, Marketing Alvo

Resumo

Na presente pesquisa, o Psicocentrismo - Modelo de Visitação Alocentrista de Stanley Plog (1967) é reimaginado. O pesquisador descompõe o modelo original de Plog e identifica cinco curvas menores em forma de sino, constituindo cinco turistas dentro dos destinos normais, que em grande parte preferem destinos nascentes, destinos que estão próximos do fim de seus ciclos de vida tornam-se novamente atraentes para eles.

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Biografia do Autor

Babu P. George

Services Area Alaska pacific University, USA
Associate Professor of Business / Services Area Alaska Pacific University, USA.

Tony L. Henthorne

University of Nevada Las Vegas, USA
Professor and Associate Dean of Tourism University of Nevada Las Vegas, USA.

Alvin J. Williams

University of South Alabama, USA
Distinguished Professor of Marketing University of South Alabama, USA.

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