Tourism competitiveness drivers and tourism performance: a multi-regional analysis

José Luis Durán Román; Juan Ignacio Pulido-Fernández; Isabel Carrillo-Hidalgo; Jairo  Casado-Montilla

doi:10.25145/j.pasos.2025.23.020

Autores/as

José Luis Durán Román Universidad de Jaén https://orcid.org/0000-0001-7230-7907
Juan Ignacio Pulido-Fernández Universidad de Jaén https://orcid.org/0000-0002-9019-726X
Isabel Carrillo-Hidalgo Universidad de Jaén https://orcid.org/0000-0002-0914-5084
Jairo Casado-Montilla Universidad de Jaén https://orcid.org/0000-0003-1250-1534

DOI:

https://doi.org/10.25145/j.pasos.2025.23.020

Palabras clave:

Competitividad turística, determinantes de la competitividad turística, desempeño turístico, llegada de turistas, ingresos por turismo

Resumen

El objetivo del presente trabajo consiste en identificar qué drivers de competitividad turística tienen un mayor poder explicativo en el desempeño de las cinco áreas geográficas establecidas por el WEF (Europa y Eurasia, Asia-Pacífico, Las Américas, Medio Oriente y África del Norte y África Subsahariana); permitiendo dichos drivers predecir en dichas regiones, de forma simultánea, tanto el número de llegadas internacionales de turistas como los ingresos derivados de dichas llegadas. Para lograr dicho objetivo, se parte de una muestra inicial de 141 países, agrupados en las citadas áreas geográficas, y sus respectivas puntuaciones obtenidas en el TTCI para, posteriormente, aplicar distintas técnicas estadísticas, entre la que destaca Partial Least Square Regression (en adelante, PLS). Los drivers que tienen una mayor capacidad predictiva son: naturaleza, cultura, infraestructura, sostenibilidad ambiental y seguridad y protección.

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Editor y equipo editorial: Perfiles
Sociedad académica: PASOS. Revista de Turismo y Patrimonio Cultural
Editorial: Instituto Universitario de Investigación Social y Turismo. Universidad de La Laguna (España) - Instituto Universitario da Maia ISMAI (Portugal)

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Biografía del autor/a

Juan Ignacio Pulido-Fernández, Universidad de Jaén

Juan Ignacio Pulido-Fernández is Associate Professor in the Department of Economics and Head of the Laboratory of Analysis and Innovation in Tourism (LAInnTUR) at the University of Jaén in Spain. His main research interests focus on tourism economics, destination management, sustainability of tourism, tourism impacts, and social network analysis.

Isabel Carrillo-Hidalgo, Universidad de Jaén

Isabel Carrillo-Hidalgo Hidalgo is Lecturer in the Department of Department of Accounting and Financial Economics at the University of Jaén. PhD in Economics and Business Administration by the University of Jaén. His main research interests focus on tourism finance, tourist expenditure, sustainable tourism, competitiveness, and tourist tax.

Jairo Casado-Montilla, Universidad de Jaén

Jairo Casado-Montilla is an active researcher and member of the Laboratory of Analysis and Innovation in Tourism (LAInnTUR) at the University of Jaén in Spain. His main research interests focus on tourism development, destination management, sustainability of tourism, branding destinations, and social network analysis.

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