Destination image and revisit intention: the case of Egypt tourism
DOI:
https://doi.org/10.25145/j.pasos.2023.21.047Palavras-chave:
destination image, tourist satisfaction, perceived value, revisit intention, EgyptResumo
This study aims to investigate the relationship between destination image, perceived value, satisfaction, and revisit intention in the tourism field, as well as examine the factors that affect tourists’ intention to revisit Egypt. The study also analyzes the mediating effects of tourist satisfaction and perceived value. Based on an extensive literature review, a study model and questionnaire were designed. Data were collected from international tourists and were analysed using structural equation model (SEM). The key findings show that both cognitive-affective destination image and perceived value affect tourists’ intention to revisit. The findings also indicate that the cognitive destination image and perceived value are substantial factors in influencing tourist satisfaction. Additionally, a mediating role of affective image and perceived value was found in this study. Academic contributions, management implications, and some potential ideas for future studies are also discussed.
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Copyright (c) 2023 Mohammed Ahmed
Este trabalho está licenciado sob uma licença Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Confirmo que o trabalho é original (de minha/nossa autoria), e que não será submetido a outras revistas ou publicações até a resolução final do processo de revisão em PASOS, RTPC.
Autorizo a publicação do meu trabalho por PASOS, PSTN de acesso livre e aberto em qualquer dos formatos que considere oportuno, por tempo indeterminado e como colaboração não remunerada.
Da mesma forma, o(s) autor(es) entende(m) que o trabalho publicado pode ser vinculado ou depositado em qualquer servidor ou incluído em outras publicações (republicação), desde que o novo local e/ou a nova edição façam referência à publicação original e reconheçam a autoria e propriedade de direitos autorais das publicações PASOS RTPC.
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