Testing Causal Relationships of Smart Tourism Destination Determinants: An Application to an Emerging Tourism Region, Extremadura (Spain)

Juan Carlos Diez Apolo; Marcelino Sanchez Rivero; María Cristina Rodríguez Rangel

doi:10.25145/j.pasos.2026.24.070

Autores

Juan Carlos Diez Apolo Universidad de Extremadura https://orcid.org/0009-0000-4120-0218
Marcelino Sanchez Rivero Universidad de Extremadura https://orcid.org/0000-0003-3988-6278
María Cristina Rodríguez Rangel Universidad de Extremadura https://orcid.org/0000-0002-3526-5039

DOI:

https://doi.org/10.25145/j.pasos.2026.24.070

Palavras-chave:

destinos turísticos inteligentes, indicadores, modelo de medida, equações estruturais, PLS-SEM

Resumo

A análise dos cinco eixos do modelo de Destinos Turísticos Inteligentes (DTI), governança, inovação, tecnologia, sustentabilidade e acessibilidade, é ainda limitada por evidências empíricas sobre as suas inter-relações. Este estudo analisa essas relações em 28 microdestinos da Comunidade Autónoma da Extremadura (Espanha), utilizando um modelo de equações estruturais com mínimos quadrados parciais (PLS-SEM) e indicadores baseados na norma UNE 178502. Os resultados revelam que apenas a relação entre governança e sustentabilidade é positiva e estatisticamente significativa, enquanto as restantes hipóteses não são confirmadas. Estes achados sugerem que os efeitos da inovação e da tecnologia sobre outras dimensões do modelo DTI dependem do nível de desenvolvimento e maturidade do destino. O estudo contribui para a literatura ao fornecer evidências empíricas num contexto com escassa validação prévia e destaca a governança como fator essencial para promover um desenvolvimento turístico sustentável, sobretudo em destinos emergentes. Contudo, os resultados devem ser interpretados com cautela devido às limitações dos dados e às especificidades da área analisada.

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