Gestão integrada do conhecimento no sector turístico. Proposta de matriz de análise.

Cláudia Ribeiro de Almeida; Ana Maria Ferreira; Carlos Costa

doi:10.25145/j.pasos.2009.07.034

Autores/as

Cláudia Ribeiro de Almeida
Ana Maria Ferreira
Carlos Costa

DOI:

https://doi.org/10.25145/j.pasos.2009.07.034

Palabras clave:

Gestión integral del conocimiento, Turismo, Matriz EGIC, Estrategia

Resumen

El sector turístico se presenta como un sector de actividad basado en servicios, basado en empresas de pequeñas dimensiones, para quien la informa acción y el conocimiento son fe porciones clave para definir y estratagemas y pl años de negocio Ade cuados y cercanos a la realidad. Está e art igo vi sa traer a la discusión el concepto de gestión integrada del conocimiento y presentar brevemente una matriz desarrollada en el bito de u ma t ese de doctorado en t urismo na U niversidade de Aveiro. A m actriz EGIC (Espiral de la Gestión Integrada del Conocimiento) pretende poner de manifiesto una metodología de trabajo flexible y fácilmente adaptable de la a di ferentes realidades turísticas y si gmentos de m ercado y que puede ser fácilmente utilizada por empresas públicas, privadas y órganos de gestión de los destinos. Los autores probaron la m actriz al plica n o e studo de un segm de m ercado en Exp Ansão, el Turismo Resi dencial, demostrando así su utilidad y las plusvalías de los resultados obtenidos para el sector.

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Biografía del autor/a

Cláudia Ribeiro de Almeida

Dra Turismo pela Universidades de Aveiro. Universidade do Algarve.

Ana Maria Ferreira

Dra Turismo pela Universidades de Aveiro. Universidade do Algarve.

Carlos Costa

Dr. em Turismo pela Universidade de Surrey (Reino Unido). Universidade do Aveiro.

Citas

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