Systematic Literature Review of Health Tourism Innovation

İge Pırnar; Hüseyin Ozan

doi:10.25145/j.pasos.2024.22.026

Autores/as

İge Pırnar Yaşar University https://orcid.org/0000-0002-8068-1736
Hüseyin Ozan Yaşar University https://orcid.org/0000-0002-9000-2944

DOI:

https://doi.org/10.25145/j.pasos.2024.22.026

Palabras clave:

Análisis bibliométrico, Turismo de salud, Turismo balneario, Innovación, Turismo médico

Resumen

La innovación es una cuestión importante para cualquier negocio y un concepto especialmente vital para el establecimiento y crecimiento de un negocio de turismo de salud exitoso para obtener mejoras comerciales y ventajas diferenciales en la competencia. El propósito de este estudio es descubrir las lagunas en la literatura sobre innovación en emprendimiento de turismo de salud, mostrar la situación integral y completa, las áreas en las que se centraron las áreas relacionadas e indicar las áreas prometedoras relacionadas para la investigación en innovación en turismo de salud. Así, la importancia de este estudio radica en 2 subtemas como; 1) proporcionar una breve revisión de la literatura sobre la innovación en el turismo de salud 2) indicar las lagunas en la investigación en innovación en el turismo de salud. Los resultados indican que existe un grave vacío de investigación en los estudios de innovación en turismo de spa y bienestar, ya que los estudios se concentran en el turismo médico y de salud. Además, se entiende que la mayoría de los autores prefieren la investigación cualitativa seguida de los métodos mixtos, lo que genera una brecha de investigación para los estudios cuantitativos en el área.

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Biografía del autor/a

İge Pırnar, Yaşar University

Department of Business Administration

Hüseyin Ozan, Yaşar University

Department of Business Administration

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